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CBS brings 3D advertising to Grand Central Station, glasses makers drink to that

Darren Murph - We know good and well what kind of extravagant displays are available to gawk at in New York City, but now it looks like the locals will have yet another one to check out when they're taking a breather from the rat race. CBS Outdoor has unveiled plans to deliver two solid hours (from 11:30AM to 1:30PM throughout February) of 3D advertising on an expansive, high-definition video screen installed within Grand Central Station. Unlike the glasses-free solution that we spotted at Intel's CES booth this year, this one will still require onlookers to rock those heinous and soul-crushing glasses in order to "see" the "effect," and with around 70,000 commuters passing by each day, we'd guess that the spectacle manufacturer who nabbed this contract is feeling pretty good right about now.
Published Monday, February 08, 2010 7:07 AM by jcole

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